Art & Design

Keeping Pace with Technology- the Nissan Experience, Professor Andy Palmer, Senior Vice President The Nissan Motor Co.

28 February 2011, London

Keeping pace with fast-changing technologies, environmental demands and global developments is a challenge for all companies but particularly for those whose markets and manufacturing bases are entirely global. In this business group lecture by a distinguished Japan-based UK citizen, we will hear about Nissan’s experiences. Being responsible for some of the company’s most advanced products, Professor Palmer will be covering topics which have immense relevance for many members.


This is an important topic, particularly for those involved in long-term decision-making on developments and investment. Keeping pace with technology has particular challenge for those countries where the level of manufacture is not as high as it was and where developments are heavily regulated and yet in which competition remains very keen. Professor Palmer will use the Nissan experience to explore these challenges and help us understand how his company has remained a world leader and continues to invest heavily in the UK.


Prof Palmer is one of Nissan’s top 10 executives and sits on the company’s executive committee with global responsibility for its product axis.


He has global responsibility for Planning (Corporate & Product) and Program management; Marketing & Communications; the companies Business Units, such as LCV, Luxury and electric vehicles; and the group IT division. During his distinguished career in Nissan, he personally devised the LCV breakthrough strategy which led to a 5 fold increase in global sales between 2002 and 2010.  More recently, he led Nissan’s product launch offensive, launching vehicles such as the new Micra, the Qashqai and the 2011 European Car of the Year, the Nissan LEAF. His experiences have always been along the interface between engineering, and management.


We are grateful to JETRO for kindly hosting this event.


To book your place please contact the Japan Society office on tel: 020 7828 6330 or email: Please remember to state your company position when applying.


In association with:


This series of lectures is being attributed to the following companies which are committed to a five year programme of support for The Japan Society Schools Education and Outreach programmes: Astellas Pharma Inc, Canon Europe Ltd, Central Japan Railway Company, Chugai Pharmaceutical Co Ltd, Daiichi, Sankyo Co Ltd, Eisai Europe Ltd, Hitachi Europe Ltd, Itochu Europe plc, “K” Line Europe Ltd., Mitsubishi Corporation, Mitsubishi Electric Europe BV, Mitsui & Co Europe Plc, PWC LLP, Swire Charitable Trust, Sumitomo, Corporation Europe Ltd, Takeda Pharmaceutical Co Ltd and TEPCO.


Entrance cost:

£12 for members of JS/JCCI and those introduced by JETRO
£18 for non members
Deadline for booking, Friday 25th February 2011


lecture – 12.00pm
sandwich lunch– 1.15pm
end – 2.00pm

2 February 2011, 12:00pm

*Please note that the lecture will begin promtly at 12.00pm and guests are asked to arrive by 11.50am)

JETRO London, Midcity Place, 71 High Holborn, London WC1V 6AL

Tel: 020 7828 6330


IThe Japan Society