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Ambassador's message in the Independent on Sunday

 

13 March 2012



On the first anniversary of the Great East Japan Earthquake, the embassy placed a message of thanks to the people of the UK in the Independent on Sunday. Two days after the disaster last year, the newspaper ran the front page message, ¡È¤¬¤ó¤Ð¤ì¡¢ÆüËÜ¡£¤¬¤ó¤Ð¤ì¡¢ÅìËÌ¡£Don¡Çt give up, Japan. Don¡Çt give up, Tohoku,¡É which received a warm welcome from people both here and in Japan who had seen it following its spread via the internet. One year on, to echo this message and the encouragement that it offered those who saw it, the embassy chose to use the same design, but updated the words to ¡È¤¢¤ê¤¬¤È¤¦¡¢±Ñ¹ñ¡£¤¬¤ó¤Ð¤ì¡¢ÅìËÌ¡£Thank you UK. Fight on, Tohoku.¡É

The Ambassador also added a personal message:

"One year ago today, the Great East Japan Earthquake and the subsequent tsunami struck the northern region of the country. We felt tremendous shock and deep sorrow at the enormous damage caused, but at the same time, we were greatly encouraged by the incredibly warm support from the UK and the rest of the world. One year on, significant progress has been made and the people in Tohoku are steadily rebuilding their lives. To this end, a robust Japanese economy is a prerequisite. Japan is open for business and travel, and I hope that the British people will visit, invest in and trade with us even more actively than before. There is still much to be done, but I am confident that the recovery will gather momentum in 2012."






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