Art & Design

The Business of Ageing – Older Workers, Older Consumers, big implications for companies, Dr. John Llewellyn, Partner, Llewellyn Consulting

20 May 2010, London

Dr. John Llewellyn, well known to many members and very distinguished economic and political commentator, will talk about this topic which has relevance for all companies of both nationalities. The Japanese Chamber of Commerce and Industry is in association with the Japan Society for this event and its members are very welcome.


Rising longevity, declining birth rates, and the size of the baby boomer generation are some of the most potent coming influences on society and the economy. Increased longevity does not necessarily mean more years of ill health: healthy life expectancy is apparently increasing broadly as fast as life expectancy itself. The likelihood of ageing populations causing a slowdown in economic growth is slim.


Companies that successfully embrace the tastes, needs and motivations of the largest generation in history to pass 65, yet not be poor, will prosper. But those that do not will fail.

After a broad career spanning almost ten years in academia (Cambridge); seventeen years in international public service(OECD); and fourteen years in the corporate sector (Lehman Brothers), Dr. Llewellyn formed Llewellyn Consulting. He works with a range of private and public-sector clients, including HM Treasury, and the President of the European Commision’s Group of Economic Analysis. Dr. Llewellyn has published on a wide range of topics, including international economic policymaking and co-ordination, economic forecasting, climate change, and population ageing.


Entrance cost:

£12 for members and those introduced by JETRO
£18 for non members
Deadline for booking, Tuesday 18th May 2010


sandwich lunch  - 12.00 pm
lecture – 12.30pm
end – 2.00pm

Thursday 20 May 2010, 12:00pm for 12:30pm

JETRO London, Midcity Place, 71 High Holborn, London WC1V 6AL

Tel: 020 7828 6330


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